by focusIT Support Team | Mar 12, 2014 | FocusIT Blog
Few things are more valuable within the realm of marketing than research, and the insights it can give you as a mortgage lender. Regardless f whether or not the results of a market survey say good or bad things about the way mortgage lenders are handling their...
by focusIT Support Team | Mar 12, 2014 | FocusIT Blog
In the digital age, focusing your marketing message in writing is more important than ever, as more and more people are trying to do the same, and more potential clients grow ever more reluctant to wade through walls of promotional text. The art, while becoming more...
by focusIT Support Team | Mar 12, 2014 | FocusIT Blog
It’s a truth rarely acknowledged that it’s your job to find your audience, and not your audience’s job to find you. This is especially true when your market has the potential to be as many and varied as that of the mortgage market. As a mortgage...
by focusIT Support Team | Feb 24, 2014 | FocusIT Blog
Any business that is planning a marketing strategy should know that email marketing is a vital component of their overall marketing plan. While many businesses use the internet for marketing purposes, too many have failed to implement an email specific plan. Email is...
by focusIT Support Team | Feb 17, 2014 | FocusIT Blog
As a loan officer, the time may come when you need to purchase mortgage leads. A quick online search in regard to purchasing mortgage leads can yield an overwhelming amount of information. Narrowing down those search results to find the mortgage lead that...
Recent Comments