by Team focusIT | Nov 20, 2020 | Business Tips, FocusIT Blog, Mortgage Industry
The global economy is in an unpredictable and fragile state at present and nobody can really guess what will happen next across different industries. Luckily with real estate, despite its fluctuations of major highs and major lows, it’s never going to completely...
by Team focusIT | Nov 13, 2020 | Business Tips, FocusIT Blog, Mortgage Industry
The mortgage industry isn’t the easiest one to break into and once you’re in it takes some time to learn the ropes. Whether you’re interested in becoming a mortgage agent/broker, or you just need a quick refresher, we’ve got your back. You can’t get far without...
by Team focusIT | Nov 6, 2020 | FocusIT Blog, focusIT Team
We’ve got some exciting news to share: Julia Schrock has risen through the ranks and is our new Sales Manager here at focusIT. Julia has been on the team for 3.5 years and works from her home in Philadelphia. Now, she’s our Sales Manager. As Sales Manager, she’ll be...
by Team focusIT | Oct 30, 2020 | Business Tips, FocusIT Blog, Mortgage Industry
When it comes to digital marketing channels, SEO (short for search engine optimization) is the ultimate long game. Paid advertising will net you results in a matter of hours after the launch. With SEO however, it’s unlikely to have any visible impact in less than 3...
by Team focusIT | Oct 23, 2020 | Business Tips, FocusIT Blog, Mortgage Industry
After reviewing your lead generation options, you’ve decided to proceed with search ads which is understandable — PPC is one of the best ways to generate a constant stream of new customers for your business. One of your first steps then should be to conduct...
by Team focusIT | Oct 16, 2020 | Business Tips, FocusIT Blog, Mortgage Industry
When trying to push a customer down the conversion funnel on your real estate website, it can seem a pretty impossible task. They’ve found a property, they have a deposit, they need a mortgage. How do you convince them to use you as their real estate loan officer over...
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